The Overview

After a competitive national selection process, Gatecrasher was appointed the Cancer Council’s Relay for Life campaign.

Relay for Life is a major community fundraising program which runs over 130 events across the country every year with thousands of participants walking, jogging, pushing prams around a track for 24 hours.

The campaign we created is very true to the event itself and the reason people get involved, which is usually to remember a loved one touched by cancer. The creative device using light projections to highlight the names of people goes directly to core of this.

The Work

TVC

Press

You may also like

Midland Brick - Build Brick. Build Forever.

Midland Brick - Build Brick. Build Forever.

Cancer Council WA - Clear The Air

Road Safety Commission - Enforcement Campaign

LiveLighter - Reverse

LiveLighter - Activation

Think Mental Health - Find Your Way to Okay

See All Work