This is the step that comes after the planning is complete and a sound content marketing strategy has been documented. It’s the part where all of the research into your audience, the digital channels, and the formats that are ideal for your business, informs the creation of some seriously high quality digital content.
Whether you’ve worked with Gatecrasher to build a content strategy, or handled this part elsewhere, we’re experts at creating infographics, blogs, ebooks, enewsletters, whitepapers, and video content, that will serve a specific purpose. You need content that will reach, resonate, engage, and drive action from a clearly defined audience, and we’re the content creation agency that can deliver it.
We’ll manage your production and editorial schedule, write copy that’s optimised for both search engines and people, design visuals that win your audiences’ attention, and report on the performance of your strategy at designated milestones.
The Gatecrasher content creation process:
- Establish production schedule
- Design and create content pieces
- Rework existing content pieces
- Publish and monitor content
- Amplify through various digital mediums
- Monitor engagement and key KPIs
- Performance reporting and optimisations